SEARCHING FOR SUCCESS

Released on = July 17, 2007, 4:45 pm

Press Release Author = Evan Carmichael Communications

Industry = Small Business

Press Release Summary = Experts Reveal How To Take Your Site To The Top - Of Search
Engine Results

Press Release Body = TORONTO, CA - July 17, 2007 - To many it may be just another
strange acronym, but to entrepreneurs it is one of the most important concepts to be
aware of today. SEO stands for Search Engine Optimization. No, it has nothing to do
with how to find a better engine for your worn down car that you've had since you
were a teenager. Instead, it means making sure that your website is search engine
friendly.

How many times have you searched for something on Google and gone on to look at the
second page of the search results when you couldn't find what you were looking for
on the first? How about the third or the fourth page? If you answered hardly ever,
then you are not alone.

Studies show that less than one-third of Internet users ever look beyond the second
page of search engine results. In fact, as search engine technology improves, people
are often now looking at only the top five results they get back. Those are crucial
statistics for the small business owner to grasp. If your site is coming up on page
four or five of search results, then it might as well be as far back as page 100;
people are not going to find it.

That is why a new free resource at
Web Site = http://www.evancarmichael.com

Contact Details = Evan Carmichael Communications
http://www.evancarmichael.com

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